Franzia
Digital Holiday Banners
Designed seasonal digital banners for holiday campaigns, balancing brand recognition with promotional clarity.
Project Overview:
Role: Digital Designer
Focus: Campaign visuals, performance-ready assets
Tools: Photoshop, Illustrator
The Challenge
Holiday banners needed to stand out in crowded digital environments while remaining on-brand.
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Focused on bold hierarchy and immediate readability
Designed with multiple placements and sizes in mind
Optimized visuals for fast comprehension
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Created a series of adaptable holiday banner designs
Balanced festive elements with clear messaging
Maintained brand consistency across executions
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Supported seasonal marketing initiatives
Delivered flexible assets for varied digital placements
Reinforced brand presence during peak traffic periods
